Wednesday, June 30, 2010

Had two great meetings today, plus got a lot accomplished on some client files. Even managed to get some house work done and spend time with my daughter. I love begin a marketing coach.

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We are Certified Thrive Partners: http://ping.fm/UzmLh

Thrive Retail Marketing is a web application that helps retailers take their business to the next level.

If you are an Independent Retailer and are ready to take your business to the next level, take the FREE Growth Assessment, it takes less than 10 minutes.
Connect with us on facebook: http://ping.fm/2cdq4

Connect with us on Twitter:
http://ping.fm/aRoVb
I am recruiting professional commissioned sales representatives that have experience recruiting joint venture partners and selling professional services to Small Businesses via tele-sales. Please send resumes to nancybeth@sweetspotmarketing.ca Closing date July 30, 2010.

Tuesday, June 29, 2010

Sweet Spot Marketing is a Certified Thrive Partner. We work with Independent Retailers to take their business to the next level. It all starts with our Free Growth Assessment tool: http://ping.fm/eZ58w Take the Assessment, Invest in your Marketing Action Plan, then call us to help implement your MAP - we'll coach you through the process.
http://tinyurl.com/FollowUp-Retail-Webinar Here's the follow up to the FREE Retail Webinar hosted by THRIVE Retail Marketing
On June 11th, Thrive Retail Marketing hosted a Free Retail Webinar - here's a follow to that webinar.

'Follow Up to FREE Retail Marketing Webinar'

Latest E-News sent to PEI Retailers: 'Follow Up to FREE Retail Marketing Webinar'

Monday, June 28, 2010

It is important to be persistent and consistent with your messaging. It is
also important to keep focused and remember the reasons why you are in
business.

Road blocks will come your way, however, go back to your plan and figure out
how to move positively forward for the betterment of yourself, your business
and the ideal customers you serve.

Saturday, June 26, 2010

As you mature in social media, you will come to realize it's not the end and be all to your marketing, you still need to have a good mix, and you still need to look at generate new leads using different marketing mediums. You also need to look at investing in experiential and relationship marketing that focuses on conversion and loyalty. We are a full-scale marketing company that helps retailers attracts, convert, and keep ideal brand customers for your business.

Wednesday, June 23, 2010

Off to teach class #3 of social media for leaders 'content as lead generation". Scott jay if your digital coach is guest facilitator.

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Tuesday, June 22, 2010

If you are a retailer in Prince Edward Island - you should attend our 1/2 Day Retail Sales Bootcamp this Thursday, June 24th - it is a great way to kickstart the tourism season. For $85 per person, here is what you get: (1) 4 hours of retail sales training (2) E-Book on top 20 Retail Sales Strategies (3) Free Marketing Growth Assessment and (4) 60 minute onsite consultation. For more information call 902-724-3330

Monday, June 21, 2010

Convert More Shoppers To Buyers 1/2 Day Bootcamp. June 24th, Charlottetown. For details: http://ping.fm/9N14K
A link to our Weekly E-News. We discuss "The Internet Has Changed Successful Marketing Forever":
http://tinyurl.com/Internet-SuccessfulMarketing

Saturday, June 19, 2010

Over the past few months birds have been nesting in our clothes dryer vent. We heard them all the time and it sounded really interesting.  T
Over the past few months birds have been nesting in our clothes dryer vent. We heard them all the time and it sounded really interesting. Twice we removed nests because we are afraid of the nest catching fire. The last time we removed a nest was approximately 4 weeks ago. Over the past few days, we could smell wood burning and today we pulled the air vent off the back of the dryer and discovered a very large birds nest with these four eggs in them. We had to remove the nest...my daughter wants to save them. She asked how we could incubate them...does anybody know?

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Friday, June 18, 2010

If you do email, text or mobile marketing, never take it personally when
someone unsubscribes. This gives you more time to focus your efforts on
those who truly value you.
Wishing I was at the peitweetup ... however family has to come first. Daughter is applying for some youth leadership programs this summer and applications are due. We're away most of July so have to get them done. Hope you peers are having fun."Big Hugs" and a 'smooch' to ny closer friendly...you know who you are :-)

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CONVERT SHOPPERS TO BUYERS
1/2 Day Retail Sales Bootcamp 
Thursday June 24, 12:30 PM - 4:30 PM, Charlottetown
 http://tiny.cc/RetailSalesBootcamp 

Most Retailers spend too much time and money on advertising and promotion activities to only convert about 20% of new store traffic to new customers. Retailers need to start spending more time on converting more shoppers to buyers and optimizing relationships with existing customers.

CONVERT MORE SHOPPERS TO BUYERS is a ½ day interactive Retail Sales Bootcamp that will teach your front line sales staff how to to convert more shoppers to buyers. Your sales management and staff will learn how to engage and build positive rapport with customers, decipher between serious shoppers and the looksy-loo's, qualify on the spot, close more sales and create positive talkable experiences that keep customers coming back.

   When:        Thursday, June 24th 
   Time:          12:30 PM – 4:30 PM 
   Location:   Charlottetown, Holland College Culinary Institute 
   Cost:          $85 per person, pre-payment required
                       We accept cash, cheque and credit card payments 
  Facilitator: Nancy Beth Guptill of Sweet Spot Marketing



For $85, Here's What You Get :



  • 4 hours of Retail Sales Training



  • E-Book “Top 20 Retail Sales Strategies”



  • Free Marketing Growth Assessment Tool



  • 60 Minute Onsite Follow Up Session


Increase Your Conversion Rate
Stop Spending So Much Time and Money On Promotions.
Spend More Time Converting Store Traffic To Customers.
Course Content

Quantify Your Objectives



  • Condition Your Mind



  • Budget Your Time
  • 6 Minutes Per Customer
Customer Types



  • Types of Shoppers
  • Hot or Not
Ready for Action



  • First Impressions – Dressing the Part



  • Body Language and Non-Verbal Communication
  • The Gap Between Men and Women
Rules of Engagement



  • Making the Connection



  • The Retail Stance



  • Engaging & Approaching Techniques
  • Building Trust & Rapport
The Retail Sales Cycle



  • Engage & Approach



  • Introduction – Opening Liners



  • Qualifying



  • Sales Presentation



  • Closing the Sale - Asking For the Business
  • Follow-up and Ongoing Marketing
Retail Sales Skills



  • Retail Sales Etiquette



  • Asking Questions – Types of Questions



  • Overcoming Objections



  • Closing the Sale: Ask for the Business / Different Close Techniques
  • Lead Capture & Permission Based Marketing

We will motivate and inspire your Front Line Retail Sales Team while providing them with the necessary skills, knowledge, confidence and attitude to build positive customer relationships, increase sales and create long-term customer loyalty.

ENROLL:   
http://tiny.cc/RetailSalesBootcamp



Thursday, June 10, 2010

WOW - that was an awesome Retail Marketing webinar hosted by Bill Jackman of Thrive Retail Marketing. Some very excellent tips: 

(1) Know who your ideal customer is so you can attract the right people to your store
(2) Increase your conversion rate of those coming through
(3) Retain these ideal customers and build your database through email marketing
(4) surrender those who are not your ideal - let these customers go because they cost you too much - let them buy from the big-box retailer.


We Are Retail Marketing and Sales Experts, and we can help you achieve your marketing and sales goals. Come to our Retail Sales & Marketing Bootcamps this month.


June 22 - Summerside: http://tinyurl.com/RetailBootcampSummerside

June 24th - Charlottetown: http://tinyurl.com/RetailBootcampCharlottetown

We'll show you how to use the THRIVE Retail Marketing Technology, plus help you build your strong foundation so you attract the right customers, generate higher daily traffic levels, convert more customers, grow your customer base and surrender unprofitable customers.

Ready to Grow You Retail Business? Email: nancybeth@sweetspotmarketing.ca today.
'Free Retail Marketing Webinar Tonight - 7 PM EST' http://ping.fm/wiNGd

'Free Retail Marketing Webinar Tonight - 7 PM EST'

'Free Retail Marketing Webinar Tonight - 7 PM EST'


Free LIVE Webinar


HOW TO TAKE YOUR RETAIL BUSINESS TO THE NEXT LEVEL



HTH Learn How Retail Business 'House to Home' Increased: Traffic By 43%, Average Transaction Values By 25% And Overall Sales By 83% In The Last 12 Months.


Date: Thursday, June 10

Time: 7pm EST


Sign Up

FREE 60 minute Retail Marketing webinar is today.
Learn how to grow your Retail Business to the next level - http://tinyurl.com/2uw7w98

Wednesday, June 9, 2010

This is from my phone

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Sitting in a class doing some social media stuff

Tuesday, June 8, 2010

TURN SHOPPERS INTO BUYERS - Retail Marketing BootCamp

 
This one-day interactive Retail Sales & Marketing Bootcamp will motivate and inspire sales staff and supervisors, while providing them with the necessary skills, knowledge, confidence and attitude to build positive relationships with customers,  increase sales and create long-term customer loyalty.

DATE & LOCATIONS:  
  Tuesday, June 22nd, Summerside - Loyalist Lakeview Resort
  Thursday, June 24th, Charlottetown - Holland College Culinary Institute

Time:                         9 AM - 4 PM
Facilitator:                Nancy Beth Guptill of Sweet Spot Marketing
Noon Speakers:         Don Reid, PEI Chambers of Commerce
                                  Tom Rath, PEI Chambers of Commerce
Guest Speaker:         Bill Jackman, co-founder of THRIVE Retail Marketing 
                                 and co-author of 'Create the Business Breakthrough 
                               You Want' with Brian Tracy
Cost:                    $169.00 per person, lunch included
Enroll By:             Monday, June 21st
Payment:             Cheque, Cash, Visa, Mastercard, PayPal
                            Payment due at time of registration
          

The cost of the seminar is $169.00 per person.  
Here is what you get:
  1)  Full Day of Interactive Training
  2)  Noon & Sessional Speakers
  3)  Access to private marketing website to download powerpoints, tools and
        hand outs (open to Retail Bootcamp participants only).
  4)   Lunch & Refreshments
  5)   Networking
  6)   Free Marketing Assessment Tool
  7)   Complimentary 60 minute site visit to review the Marketing Assessment
         Tool & any follow up questions from the full-day Retail Sales & Marketing bootcamp training
 

 SCHEDULE:
   9:00 AM - 9:30 AM      - Networking
   9:30 AM - 12 Noon      - How to Sell On the Retail Floor
 12:00 PM - 1:30 PM      - Noon Speaker, Lunch & Networking
                                      Don Reid, PEI Chambers of Commerce
                                      Terry Adams, Owner, Eclipse & Iron Haven Gym
   1:30 PM - 3:30 PM      - Top 20 Retail Sales Strategies
   3:30 PM - 4:00 PM      - THRIVE Retail Marketing Growth Assessment Tool
                                      presented by Co-Founder Bill Jackman, also
                                      Co-author of “Create the Business Breakthrough
                                      You Want”, with Brian Tracy and Mark Victor Hansen


In business, it's all about relationship.  People do business with companies and individuals they like, know and trust.  Workshop participants will learn how to engage and build positive rapport with customers, decipher between serious shoppers and the looksy-loo's, qualify on the spot, close more sales and create positive talkable experiences that keep customers coming back.


HOW TO ENROLL

1) ONLINE:  Complete the online enrollment form and Nancy Beth will call you to make appropriate payment arrangements.

Summerside, June 22nd:
http://events.constantcontact.com/register/event?oeidk=a07e2wxaboe19504608

Charlottetown, June 24th:
http://events.constantcontact.com/register/event?oeidk=a07e2wxk9ora885e197

 

2) EMAIL:  Send an email to nancybeth@sweetspotmarketing.  Include your company name, position, telephone number, total number of people enrolling, the name of the program you are enrolling in and the date of the program.  On receiving your email enrollment,  Nancy Beth will call you to confirm receipt and to make appropriate payment arrangements.

3) TELEPHONE:  Call 902-724-3330 and ask for Nancy Beth Guptill.  If no one answers the phone, please leave your name, telephone number, program you are enrolling in, the date of the program, the number of people registering. 


Just In time for Summer!
Ignite excitement and the thrill of the sale in your sales staff today so they are prepared, equipped and motivated to
 increase sales this summer.
 
Call:  902-724-3330     Email: nancybeth@sweetspotmarketing.ca
SSM Logo
Take Your Retail Business to the Next Level - Attend a FREE Retail Marketing Webinar hosted by Bill Jackman, co-founder of THRIVE Retail Marketing and co-author of the best seller “Create The Business Breakthrough You Want”. As a leading expert on retail marketing, he has sold everything from ‘fruits and vegetables’ to ‘wedding dresses’ and has helped hundreds of business owners grow their sales and get to the next level. Details Here: http://tinyurl.com/2uw7w98