Friday, June 18, 2010

Wishing I was at the peitweetup ... however family has to come first. Daughter is applying for some youth leadership programs this summer and applications are due. We're away most of July so have to get them done. Hope you peers are having fun."Big Hugs" and a 'smooch' to ny closer friendly...you know who you are :-)

This email sent from my HTC smartphone
CONVERT SHOPPERS TO BUYERS
1/2 Day Retail Sales Bootcamp 
Thursday June 24, 12:30 PM - 4:30 PM, Charlottetown
 http://tiny.cc/RetailSalesBootcamp 

Most Retailers spend too much time and money on advertising and promotion activities to only convert about 20% of new store traffic to new customers. Retailers need to start spending more time on converting more shoppers to buyers and optimizing relationships with existing customers.

CONVERT MORE SHOPPERS TO BUYERS is a ½ day interactive Retail Sales Bootcamp that will teach your front line sales staff how to to convert more shoppers to buyers. Your sales management and staff will learn how to engage and build positive rapport with customers, decipher between serious shoppers and the looksy-loo's, qualify on the spot, close more sales and create positive talkable experiences that keep customers coming back.

   When:        Thursday, June 24th 
   Time:          12:30 PM – 4:30 PM 
   Location:   Charlottetown, Holland College Culinary Institute 
   Cost:          $85 per person, pre-payment required
                       We accept cash, cheque and credit card payments 
  Facilitator: Nancy Beth Guptill of Sweet Spot Marketing



For $85, Here's What You Get :



  • 4 hours of Retail Sales Training



  • E-Book “Top 20 Retail Sales Strategies”



  • Free Marketing Growth Assessment Tool



  • 60 Minute Onsite Follow Up Session


Increase Your Conversion Rate
Stop Spending So Much Time and Money On Promotions.
Spend More Time Converting Store Traffic To Customers.
Course Content

Quantify Your Objectives



  • Condition Your Mind



  • Budget Your Time
  • 6 Minutes Per Customer
Customer Types



  • Types of Shoppers
  • Hot or Not
Ready for Action



  • First Impressions – Dressing the Part



  • Body Language and Non-Verbal Communication
  • The Gap Between Men and Women
Rules of Engagement



  • Making the Connection



  • The Retail Stance



  • Engaging & Approaching Techniques
  • Building Trust & Rapport
The Retail Sales Cycle



  • Engage & Approach



  • Introduction – Opening Liners



  • Qualifying



  • Sales Presentation



  • Closing the Sale - Asking For the Business
  • Follow-up and Ongoing Marketing
Retail Sales Skills



  • Retail Sales Etiquette



  • Asking Questions – Types of Questions



  • Overcoming Objections



  • Closing the Sale: Ask for the Business / Different Close Techniques
  • Lead Capture & Permission Based Marketing

We will motivate and inspire your Front Line Retail Sales Team while providing them with the necessary skills, knowledge, confidence and attitude to build positive customer relationships, increase sales and create long-term customer loyalty.

ENROLL:   
http://tiny.cc/RetailSalesBootcamp



Thursday, June 10, 2010

WOW - that was an awesome Retail Marketing webinar hosted by Bill Jackman of Thrive Retail Marketing. Some very excellent tips: 

(1) Know who your ideal customer is so you can attract the right people to your store
(2) Increase your conversion rate of those coming through
(3) Retain these ideal customers and build your database through email marketing
(4) surrender those who are not your ideal - let these customers go because they cost you too much - let them buy from the big-box retailer.


We Are Retail Marketing and Sales Experts, and we can help you achieve your marketing and sales goals. Come to our Retail Sales & Marketing Bootcamps this month.


June 22 - Summerside: http://tinyurl.com/RetailBootcampSummerside

June 24th - Charlottetown: http://tinyurl.com/RetailBootcampCharlottetown

We'll show you how to use the THRIVE Retail Marketing Technology, plus help you build your strong foundation so you attract the right customers, generate higher daily traffic levels, convert more customers, grow your customer base and surrender unprofitable customers.

Ready to Grow You Retail Business? Email: nancybeth@sweetspotmarketing.ca today.
'Free Retail Marketing Webinar Tonight - 7 PM EST' http://ping.fm/wiNGd

'Free Retail Marketing Webinar Tonight - 7 PM EST'

'Free Retail Marketing Webinar Tonight - 7 PM EST'


Free LIVE Webinar


HOW TO TAKE YOUR RETAIL BUSINESS TO THE NEXT LEVEL



HTH Learn How Retail Business 'House to Home' Increased: Traffic By 43%, Average Transaction Values By 25% And Overall Sales By 83% In The Last 12 Months.


Date: Thursday, June 10

Time: 7pm EST


Sign Up