Showing posts with label small business. Show all posts
Showing posts with label small business. Show all posts

Monday, November 27, 2017

If You've Ever Thought About Investing in Constant Contact Digital Marketing Platform, NOW Is The Time To Buy!

Cyber Week Special - Save 50% Off 2 Months of Constant Contact Digital Marketing Platform - Offer ends December 1st, 11:59 PM

Use Promo Code CYBER17







I can honestly say with the many enhancements Constant Contact has made to it's Digital Marketing platform in the past year, it has incredible features and functionality for all your digital and social media marketing needs.

Here are some of the key features that help simplify your online marketing at an affordable price for Small Business and Nonprofit Organizations:

1) MARKETING CALENDAR - to help organize and schedule your email communications

2) SOCIAL MEDIA DASHBOARD - to help monitor conversations and schedule your posts while also expanding the reach of your email marketing and promotional messages

3) MOBILE RESPONSIVE EMAILS - beautiful mobile responsive emails where the content responds or adapts to the size of screen the emails are presented on, and are branded to match your corporate colors

4) EMAIL AUTOMATION - for lead nurture where you can create a series of emails to deliver content to a subscriber that helps educate and deliver pertinent information to help with their decision making process

5) EVENT MARKETING PLATFORM - a powerful event marketing platform that includes creating custom event landing pages that has the ability for people to enrol online, integrated with email invitations to potential attendees and communications with registrants, as well as integration with the survey tool for post event follow

6) SURVEY'S & POLLS - where you have the option to choose from 85 modifiable templates or create your own - all branded to match your corporate colors

7) OFFERS & COUPONS - mobile responsive coupons that integrate with Facebook and can be repurposed and shared across the social web and delivered via email

3) LIST BUILDING TOOLS  - Constant Contact comes with a full suite of listing building tools including inline and popup forms on your website and Facebook Page

8) LANDING PAGES - to capture contact information for lead nurturing and relationship building  

9) ANALYTICS & REPORTING - regardless of the campaign type, Constant Contact has robust analytics and reporting with early email notification on how well your campaign is performing

9) LIBRARY OF FREE IMAGES - as part of your subscription you have access to many free images with the option to also purchase images from right within Constant Contact. Easy to find images from their searchable data base

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Sweet Spot Academy offers a suite of scalable solutions that simplify the 'how' to keep your business moving forward. We work with entrepreneurs, small business and nonprofit organizations to filter out the noise and confusion in an overcrowded digital landscape to find practical answers and solutions that helps solve their business need or problem.

Ultimately, we help you define what you are truly after, then help you focus your budget and your time in the places that will yield the best return on your investment.

BOOK YOUR 30 MINUTE FREE BUSINESS ASSESSMENT TODAY
http://www.sweetspotacademy.ca/contact.asp

Friday, October 6, 2017

Building Your Business Using Social Media



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Sweet Spot Academy offers a suite of scalable solutions that simplify the 'how' to keep your business moving forward. We work with entrepreneurs, small business and nonprofit organizations filter out the noise and confusion in an overcrowded digital landscape to find practical answers and solutions that helps solve their business need or problem.

Ultimately, we help you define what you are truly after, then help you focus your budget and your time in the places that will yield the best return on your investment.

Friday, June 9, 2017

BOOK US FOR YOUR NEXT EVENT - Digital Marketing Seminars & Workshops

As a Constant Contact Certified Solutions Partner, we are dedicated to educating small business, nonprofits, governments and industry organizations on how to make their digital marketing efforts as effective as possible. We are authorized by Constant Contact to deliver their digital marketing and social media seminars, and can provide an unprecedented level of service and expertise for all your email marketing, event management, social media, and digital customer service training needs.







DIGITAL MARKETING WORKSHOPS


We have an excellent selection of Digital Marketing Workshops and Seminars for you to choose from for your next event, whether it be for a Lunch and Learn Session, Morning Breakfast meeting, as part of your AGM, or a Keynote Presentation for your Industry Conference. Each subject is 1-2 hours long and can be delivered as stand-alone modules or packaged in a workshop series format.  


If you are interested in booking a Sweet Spot Academy & Constant Contact Seminar for your organization or event, or you are interested in learning more about each of the workshop topics, please click the "Book A Workshop For Your Organization Now" button below. You will be taken to our online booking website.

We look forward to working with you to create an outstanding training experience for your clients, members or participants. 


SEMINARS & WORKSHOP TITLES:

  • Power of the Inbox
  • Grow Your Business with Email & Social Media
  • Drive New Business with Social Media
  • Look Great in the InboxContent 
  • Content Marketing: What to Say, How to Say It
  • Digital Marketing Trends for Small Business & Non-Profits
  • Stand Out Subject Lines
Ask about our custom solutions when filling out the booking form.



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NANCY BETH is President & Executive Consultant at Sweet Spot Academy.

At Sweet Spot Academy, we solve and simplify "HOW" to keep your business moving forward by offering a suite of know-how based business training and empowerment programs.  We focus on small group workshops and customized training programs.

Our customized business growth and skills training programs provide the inspiration, motivation and strategic KNOW-HOW knowledge that helps you and your staff confidently implement your business development growth plans.

Wednesday, May 3, 2017

From Time To Time We All Struggle

I remember the day I threw my hands in the air and announced to my family that I quit! That I give up and I was closing the doors to Sweet Spot Marketing.  I had been working double time and barely making ends-meat.  Here I was, a single parent trying to support my daughter on a solo income as there was no child support being received at the time, and it seemed the harder I worked in all aspects of my life, the further push-back I received.

I was tired, fed up and emotionally drained.  While I had a few clients here and there to pay the basic bills, it wasn't quite enough to cover everything, and definitely not enough to financially sustain a long-term future.  After going through this lull for a few months,  I was ready to throw in the towel and start the search for a 9-5 job.

I thought my family would be relieved because they had watched me struggle. We are a very tight-nit family and we are always there to support one another through thick-and-thin. So when I announced at the supper table that I had made the decision to close the doors to Sweet Spot Marketing to start looking for full-time work, to my amazement my parents said to not give up and to persevere because success was just around the corner.


NANCY & GREGG GUPTILL
You see, my parents are my life coaches and mentors, and I would often share with them the different opportunities I was working on, with discretion of course.  They must have sensed that some of the opportunities were near closing because they highlighted specific ones.  Oh I remember getting upset with them to suggest I keep going when I just couldn't wait any longer.  I remember breaking down and crying saying I couldn't do it anymore that I felt like a complete failure, that the end of month bills were coming and I was out of money.  I had reached my breaking point.  However, in that moment, both of my parents looked me straight in the eye and asked me to reconsider.  In their typical loving yet firm manner, they asked for me to sit down and listen to them, so I did just that. 


My parents took turns going over the great work that had been accomplished in growing my business. They presented all of the things that were going right, and highlighted a few lucrative business opportunities that from their perspective were ready to blossom. They asked me to give myself a few days to self-reflect and to clear my head.  They also asked me to give myself just a little more time before closing the doors and suggested holding off on making a final decision in two-to-three months time.

Somewhere in the midst of all the mixed emotions I was feeling, something clicked. I realized if my parents have this much faith and belief in me, I must be able to muster up a mustard seed of hope for myself and to put my faith and trust in God to let Him lead, while I let go of the reigns in trying to steer my own destiny. I had a paradigm shift in my thinking, and I made a commitment to my parents that I would hold on just a little bit longer.

Thankfully I had made the right decision at the insistence, encouragement and support of my parents. Within less than a month, two of the opportunities did blossom, changing the direction of my business forever.

I learned a very valuable lesson through that experience.  When the world feels like it is closing in around you and you feel like everything in your life is about to come tumbling down, it is important to  stop and put things in proper perspective and to realize this is just a moment in time.  Before making any firm decisions, reach out to someone you trust who you know has your best interest at heart.  When we isolate ourselves and carry the burden alone, we are stuck with only the thoughts that are going through our own minds, of which may not be a full and accurate picture of the reality of the situation.  In my case, I am fortunate to have family members I can confide in. For others, it may mean reaching out to someone within your circle of friends, even within your professional network.

If you have nobody to confide in, I would like to extend my hand to you.  There  is always more room at my table to help others.  I invite you to Private Message me through my Sweet Spot Academy Facebook Page. Head on over to the page and send a private in-box message or feel free to post publicly on the wall  if you prefer.  I will respond to your message within 72 hours of receiving it.




Meanwhile, for those of you facing a difficult time, I hope this post gives you a bit of encouragement to hang in there.  Being an entrepreneur and running a small business is not for the faint at heart. We are going to face ups and downs in our business. It's at those times we have to stop and remember why we launched in the first place.  

To all of you who are reading this blog post, I invite you to head on over to my Facebook Page and share how you will help support, encourage and inspire others today. What are some of the things that you do to lift-up, build-up and cheer-up others in their time of need.


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NANCY BETH is President & Executive Consultant at Sweet Spot Academy.

At Sweet Spot Academy, we solve and simplify "HOW" to keep your business moving forward by offering a suite of know-how based business training and empowerment programs.  We focus on small group workshops and customized training programs.

Our customized business growth and skills training programs provide the inspiration, motivation and strategic KNOW-HOW knowledge that helps you and your staff confidently implement your business development growth plans.

Thursday, April 20, 2017

I Took Up Two Challenges Today. Personal Video on Facebook Explaining Why I Choose Summerside #ChooseSummerside



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NANCY BETH is President & Executive Consultant at Sweet Spot Academy.

At Sweet Spot Academy, we solve and simplify "HOW" to keep your business moving forward by offering a suite of know-how based business training and empowerment programs.  We focus on small group workshops and customized training programs.

Our customized business growth and skills training programs provide the inspiration, motivation and strategic KNOW-HOW knowledge that helps you and your staff confidently implement your business development growth plans.

@SweetSpotAcadmy  |  @nbguptill  |  http://www.sweetspotacademy.ca | http://nancybethguptill.me  |  http://womenonthemove.flavors.me

Tuesday, July 19, 2016

Announcing Ask The Expert Broadcasts




If you are ready to start working with a Business Digital Coach, please visit Sweet Spot Academy website and fill out the online contact form: 



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NANCY BETH is the President & Executive Consultant at Sweet Spot Academy.

At Sweet Spot Academy, we solve and simplify "HOW" to keep your business moving forward by offering a suite of know-how based business training and empowerment programs.  We focus on small group workshops and customized training programs.

Our customized business growth and skills training programs provide the inspiration, motivation and strategic KNOW-HOW knowledge that helps you and your staff confidently implement your business development growth plans.


Thursday, June 2, 2016

EMBRACING ENTREPRENEURSHIP & CREATIVITY AS A LIFESTYLE





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NANCY BETH is the President & Executive Consultant at Sweet Spot Academy.

At Sweet Spot Academy, we solve and simplify "HOW" to keep your business moving forward by offering a suite of know-how based business training and empowerment programs.  We focus on small group workshops and customized training programs.

Our customized business growth and skills training programs provide the inspiration, motivation and strategic KNOW-HOW knowledge that helps you and your staff confidently implement your business development growth plans.

Thursday, May 12, 2016

Hope Marketing Versus The 5 Point Profit System




In this Facebook Broadcast, I introduce the difference between Hope Marketing and the 5 Point Profit System.

In the broadcast, I mention our 5 Point Profit Calculator.  Below is the link to the calculator so you can see that with just a little bit of focus on these areas, you can generate substantial new profit for your business, using direct marketing and business building strategies.

Link to 5 Point Profit Calculator http://sweetspotmarketingacademy.ca/newprofit/ 



With our 5 Point Profit Formula you can experience new growth and profit in your business.  Swing by our website and input your baseline information (actual numbers you have achieved to date using your most recent annual figures) then calculate the potential new profit you can achieve by focusing on these 5 areas:
  1. More Leads
  2. More Conversions
  3. More Transactions
  4. Higher Prices
  5. More Profits



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Nancy Beth is an Entrepreneur & Small Business Owner, Founder of Sweet Spot Academy and a Motivational Speaker for Women & Girls.

At Sweet Spot Academy, we solve and simplify "HOW" to keep your business moving forward by offering a suite of know-how based business training and empowerment programs.  We focus on small group workshops and customized training programs.

Tuesday, May 10, 2016

Dream Big During Idea Creation



In this Facebook Broadcast, I share the importance of dreaming big during idea creation mode, a bit about my role in serving entrepreneurs and small businesses when I was an economic development practitioner, and extend an invitation to attend a transformative small group workshop called Dream Launch Grow.


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Nancy Beth is an Entrepreneur & Small Business Owner, Founder of Sweet Spot Academy and a Motivational Speaker for Women & Girls.

At Sweet Spot Academy, we solve and simplify "HOW" to keep your business moving forward by offering a suite of know-how based business training and empowerment programs.  We focus on small group workshops and customized training programs.

DREAM LAUNCH GROW INCUBATOR






DREAM | LAUNCH | GROW | Incubator

THINK-Ubate with Sweet Spot Academy


Ideas need support, action, and education in order to grow and thrive. The DREAM LAUNCH GROW Incubator is designed to give you and your ideas a perfect ‘growth’ environment.

The DREAM, LAUNCH, GROW Incubator is a unique process designed to get your roadmap in place, clarify your vision and get you moving toward your goals. It’s equal parts focus group, resource-sharing space, supportive community, and an intangible part that you can’t really imagine until you experience it.

The program is for anyone with a new business idea, product or service concept, or creative project, at any stage of its evolution.  Whether you feel ‘stuck’ and need some guidance to get out of a rut, have a really great business service or product idea that you would like to take to market, or you have hit a plateau in your business and want to figure out the next steps, the Incubator increases momentum, clarifies your vision and establishes a goal-getting action plan.

Starting May 31st, Come Dream Launch & Grow with us at OpenEats in Downtown Summerside. To enrol or for more details visit: http://bit.ly/DreamLaunchGrow

WORKSHOP INFORMATION
   DATES:         May 31 & June 7, 14, 21 
   TIME:            1:30 PM - 3:45 PM
   LOCATION:  OpenEats / OpenHub, Downtown Summerside
   To Register:  http://bit.ly/DreamLaunchGrow





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Nancy Beth is an Entrepreneur & Small Business Owner, Founder of Sweet Spot Academy and a Motivational Speaker for Women & Girls.

At Sweet Spot Academy, we solve and simplify "HOW" to keep your business moving forward by offering a suite of know-how based business training and empowerment programs.  We focus on small group workshops and customized training programs.

The Benefits of Small Group Workshops


With the buzz of social media and virtual webinars and seminars, while they do play an important role in training and educational workshops, quite often they are not enough. 

In my twenty plus years’ experience of developing and delivering customized training and empowerment programs, there is no substitution for face-to-face communication, collaboration, education and learning.  No matter how many times I dissect the pie, it boils down to the majority of entrepreneurs, small business owners and freelance independent consultants preferring live interaction and collaboration with others, holding them accountable to implement the necessary changes and new skills they have acquired.

For this reason, Sweet Spot Academy has designed a suite of small business training workshops and educational empowerment programs in small group workshop format.  Small group teaching provides a unique experience for participants where they have the opportunity to leverage the brain trust of others in the group. It is an intimate, relational experience that cultivates creativity, passion and enthusiasm. Learning is more participant-centered where individuals collaborate, communicate and build confidence in themselves and in dealing with others. While receiving and giving immediate feedback, participants experience more hands-on support as they achieve group work and individual tasks.   

In small group learning, facilitators play a pivotal role to the success of achieving learning outcomes.  A key goal is to motivate, inspire and build participant confidence, while allowing for independent and group collaboration learning experiences to come to the forefront that build communication skills. 

The great benefit of small group learning is each group is unique, creative, complex, and inspiring in its own way. Here at Sweet Spot Academy, we guide our clients through our unique facilitated processes so they have the resources, plan and answers to move their business and ideas forward.






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Nancy Beth is an Entrepreneur & Small Business Owner, Founder of Sweet Spot Academy and a Motivational Speaker for Women & Girls.

At Sweet Spot Academy, we solve and simplify "HOW" to keep your business moving forward by offering a suite of know-how based business training and empowerment programs.  We focus on small group workshops and customized training programs.